Regional Facts

"SBS viewers in Regional Areas have 11% more in savings
and investments than viewers to Prime/7QLD, WIN or Southern Cross, ie $212,000 vs $191,000. This is also 10% above
the average for Regional areas"

Single Source: Roy Morgan

Why SBS Regional Is A Super Star For Brands:

36% of Australians live in regional Australia
The average regional household has greater spending power than city dwellers due to lower cost of home ownership

Source: www.regionaltvmarketing.com.au

SBS share of Audience 16+ in Regional markets is 7.5%, more than 20% above the Metro Market Share

Source: www.regionaltvmarketing.com.au